Creative Enterprise I hope to launch


The creative sector I hope to go into is the digital media industry. I really like the idea of providing football match day videos to the public because my knowledge of football is very vast and I have skills in making and editing videos. I believe their is always a gap in the market for something along these lines. Because my videos are always going to be different and unique. In my local area, there are currently no match-day vlog style companies/Youtubers going around because there are no local teams with a big enough presence in the footballing world to have people with enough interest to do this kind of thing. If this business would be in the local area it would be a small one because my local football team are playing non-league football.


Match day with Max

Founded in 2016

He creates Forest content talking about games, player performances etc.

Forest have stayed in the championship for a long time now so his content has only improved based on popularity and budgets. 

TalkNorwichCity

Founded in 2012.

They create Norwich city content talking about games, transfers etc. 

Things have been changing based on how Norwich do. For example, if Norwich get promoted, content would improve and if they get relegated, content would decrease. 

George Benson 

George Benson founded his first channel at the end of 2011 but gradually moves to a football channel at the middle of 2019. 

George Benson does videos on everything to do with Chelsea. Transfers, games etc. 


All three of these three businesses have the same values 

Comments

Post a Comment

Popular posts from this blog

Headshot

Image
  When having your photo taken for a head-shot you need to follow a few tips to make sure you get a good photo. A few of these tips include, making sure you have your best side in view, this is very important because it makes your image looks better and it makes you look better for the person who's looking at it. Also when taking a head-shot, it is important that your facial expressions match your personality, for example in my photo I am smiling so this would let of that I am a fun and bubbly person whereas if i was to have a serious face, this would let out that I would be a more strict person who is a little more work-incentive.  When it came to editing my photo firstly I wanted to crop my photo to get rid of all of the dead space around the top of the photo. I did this by using the crop tool. Secondly I wanted to up the contrast on the photo so I used the brightness and contrast tool to make the photo more colorful because I thought color-wise my original photo was a bit d...
Read more

Research Task 1

Image
Task One: SWOT stands for strengths, weaknesses, opportunities and threats. These can be used to analysis any business and give a good indication on how the business is doing. When analysing a business it is best to do your strengths and weaknesses within the company and have opportunities and threats outside of the business.  The video I've linked above is a video I've found explaining SWOT. It explains how SWOT is used and how it benefits all types of business. From big businesses like Amazon to small and local businesses.  PESTELE (Political, Economic, Social, Technological, Environmental, Legal, Ethical) analysis is a  tool used by marketers to analyse and monitor the external marketing environment factors that have an impact on a company. The result is used to identify threats and weaknesses which are used in a SWOT analysis. SWOT and PESTELE are used together often by businesses as which is called macro environment. Macro environment is the condition that exists in ...
Read more

Research Task 4

  Task four: A mission statement is a short statement of why an organization exists, what its overall goal is and identifying the goal of its operations. It also includes what kind of product or service it provides, its primary customers or market, and its geographical region of operation. These are very important for a business because it gives potential customers or shareholders a glimpse into what kind of business it goes into. Brand positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness. Brands that stand out compared to other brands tend to do better than companies and brands that are not unique. Value and drivers are characteristics of a business that either reduce the risk associated with owning the business or enhance the prospect that the business will grow significantly in the future. It is your job as the owner to create value wi...
Read more