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Showing posts from March, 2021

Branding Analysis

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  Being a largely online business, Matchday with Max's marketing has to be very good, which it is. Max is very active on all of his social medias and engages with his supporters on a regular basis. Max also updates his logo and branding material for every new season, the logo next to me is from the current 2020/2021 season and I expect it to be updated again for the 2021/2022 season. One aspect of Max's business that he brands a lot is the fact that he won best young blogger at the 2018 Football Blogging Awards and he mentions it in his YouTube about section, and also he says 'award winning' on his social media pages. Overall I believe that Max brands his business in a very progressive and proactive manner.  Again, being a largely online business George Benson's marketing has to be very good. In my opinion, George markets his business incredibly well. George is very active on social media and his YouTube channel, on his YouTube channel, George uploads videos on a mo...

Company Case Study 3

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 Talk Norwich City Business Overview: TalkNorwichCity is a company which talks about all things Norwich City. Being from Norfolk myself I am always following Norwich City and this company is in my opinion the best way to follow Norwich. TalkNorwichCity started in 2012 when they were securing a mid-table finish in the Premier League. Since then, Norwich have been what football fans would describe a 'yo yo club', this means that Norwich have been promoted and relegated a lot in the last 10 years. Talk Norwich City was co-founded by brothers Chris and Jack Reeve. Sales Overview: TalkNorwichCity have a Ko-fi where fans can donate monthly or one time fees, usually around £3. In return TalkNorwichCity offer a private Facebook page for Ko-fi donators only. They advertise that - (Editing software subscriptions, website hosting costs, podcast hosting costs, graphic design, equipment, live streaming capabilities, the odd beer when we finally get to go on away days again!) these will be t...