Branding Analysis
Being a largely online business, Matchday with Max's marketing has to be very good, which it is. Max is very active on all of his social medias and engages with his supporters on a regular basis. Max also updates his logo and branding material for every new season, the logo next to me is from the current 2020/2021 season and I expect it to be updated again for the 2021/2022 season. One aspect of Max's business that he brands a lot is the fact that he won best young blogger at the 2018 Football Blogging Awards and he mentions it in his YouTube about section, and also he says 'award winning' on his social media pages. Overall I believe that Max brands his business in a very progressive and proactive manner. Again, being a largely online business George Benson's marketing has to be very good. In my opinion, George markets his business incredibly well. George is very active on social media and his YouTube channel, on his YouTube channel, George uploads videos on a mo...